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The product

One loop, Monday to Saturday.

4CM isn’t a library you dip into. It’s a weekly loop — plan, capture, rehearse, coach, review, reflect — with the same AI Brain carrying context from each step to the next.

  1. Step 1

    Plan the session

    Tell the Brain your focus — “pressing with my U13s, 45 minutes, 14 players” — and it comes back with a full session: warm-up, drills, small-sided game, cool-down, with corner balance and coaching points. Photograph a whiteboard or a napkin diagram and it comes back structured. Or pull from a library of 200+ drills, every one tagged to the four corners.

    The drill author, showing a drill with four-corner tags, coaching points, progressions and regressions.
    Drill author. Corner tags, coaching points, progressions and regressions on every drill.

  2. Step 2

    Capture as you go

    Scratch is an always-on notebook that talks back. Speak an idea on the drive home, type a player observation after a match. Every note gets a reply. Notes cluster into topics across weeks, so your own thinking becomes something you can go back to.

  3. Step 3

    Walk through it in 3D

    Rigged, animated players running your plays — pass, dribble, run, combine. Record a sequence once, play it back at half speed, share it with the squad. No more static arrows on a photograph of a whiteboard.

    A 3D pitch with animated player models and a timeline of passes and runs beneath it.
    3D walkthrough. Rigged players running your sequence, at any speed.

  4. Coach match day

    A formation-aware lineup pitch. A tactic-plan bundle — opposition shape, matchups, sub plan — in one card. Set-piece plays to share. A live transition tagger while you watch. After the whistle, a match report drafted for you to edit.

    The tactics board with the Coach Brain panel open, showing proactive prompts about the squad.
    The Brain alongside the board. Proactive, not just responsive.

  5. Step 5

    Review the week’s video

    Upload a clip. The Brain samples frames, spots events, and writes per-player four-corner notes — then talks with you about what actually happened. Clips attach to player profiles and to the curriculum. Nothing is auto-published: a coach accepts every suggestion first.

  6. Step 6

    Close the loop

    Blind coach-and-player ratings across the four corners, revealed only once both are in — so neither anchors the other. Bio-band aware, so a late developer isn’t marked down for being late. Velocity alerts when a player is quietly slipping, to the coach only. Parents see a clean, plain-English view.

    The drill library filtered by corner, type, level and phase of play.
    Drill library. Filter by corner, phase of play, level or age band.

  7. And every other week, it checks in on you

    Four questions, by voice or text: what went better than you expected, what didn’t land, what your team is wrestling with, and what you’d like help with next. That last answer becomes a standing instruction on every reply the Brain gives you for the following fortnight. You are the other person developing here, and most coaching software forgets that entirely.

Worth saying plainly

What isn’t true yet.

Marketing pages tend to describe the roadmap in the present tense. Here is the honest state of things.

  • There is no mobile app you can download. 4CM runs in any browser, including on a phone. Native iOS and Android builds are in internal testing and are not in either store yet.
  • The Brain drafts; it doesn’t decide. Sessions, match reports, video notes and coaching suggestions all arrive as drafts for a coach to edit or throw away. Nothing reaches a player or parent unreviewed.
  • We’re in beta. Free while we’re in beta. You will find rough edges, and we would genuinely like to hear about them.

Plan your next session in about five minutes.

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